"Straight from the city that never sleeps, NYC New York Color offers products with uptown style at down-to-earth prices, from $.99 - $4.99. The energy, style and color of New York City shines through the wide range of shades, textures and innovative products. NYC always delivers the most on-trend products & shades hot off the runway!
A beauty-editor favorite is Liquid Lipshine ($2.49). It has pure pigments that created a 3-D gloss effect. Vitamin E provides shine and a moisturizing feel. The formula is non-sticky, super shiny & soft. Available in 10 on-trend shades from neutral nudes, to berries & fuchsias. Start shopping for NYC at these stores nearest you: Walmart, Target, Rite Aid, CVS, Family Dollar, Duane Reade, Kmart, HEB, and others. Visit newyorkcolor.com to check out all shades and fun products from New York Color!" -from the NYC website
Above is with flash. Below is in natural light.
One last note on these: the applicator is awesome! It's very similar to the Tokidoki lipglosses. The little brush isn't a normal doe foot applicator. It's a little rubber spatula covered in the same material as a doe foot. I'm really liking it due to its flexibility. Have you tried this one before?