"Straight from the city that never sleeps, NYC New York Color offers products with uptown style at down-to-earth prices, from $.99 - $4.99. The energy, style and color of New York City shines through the wide range of shades, textures and innovative products. NYC always delivers the most on-trend products & shades hot off the runway!
A beauty-editor favorite is Liquid Lipshine ($2.49). It has pure pigments that created a 3-D gloss effect. Vitamin E provides shine and a moisturizing feel. The formula is non-sticky, super shiny & soft. Available in 10 on-trend shades from neutral nudes, to berries & fuchsias. Start shopping for NYC at these stores nearest you: Walmart, Target, Rite Aid, CVS, Family Dollar, Duane Reade, Kmart, HEB, and others. Visit newyorkcolor.com to check out all shades and fun products from New York Color!" -from the NYC website
Above is with flash. Below is in natural light.
The gloss is a peachy nude with very subtle microshimmer. It looks like a very tame version of NARS Orgasm. Alot of glosses *ahem, MAC* are very sticky and thick. These do last longer, but I don't always like globbing pounds of colored petroleum jelly on my lips. The formula on the NYC gloss is a good consistency, not too thick but not greasy. It's super sheer and would be good for any skintone.One last note on these: the applicator is awesome! It's very similar to the Tokidoki lipglosses. The little brush isn't a normal doe foot applicator. It's a little rubber spatula covered in the same material as a doe foot. I'm really liking it due to its flexibility. Have you tried this one before?
Overall, I like it. I'd pay full price for it, considering full price is super cheap for NYC. Definitely a hidden drugstore treasure over here! You can find it at http://www.newyorkcolor.com/
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